Strategisch management

Neem de juiste beslissingen op het juiste moment met boeken die strategie concreet maken. Of het nu gaat om concurrentieanalyse, positionering of groeistrategieën – deze titels helpen je vooruitkijken én koers houden.

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Liquid Legal

gebondenEngels9783319458670 11-11-2016

This book compels the legal profession to question its current identity and to aspire to become a strategic partner for corporate executives, clients and stakeholders, transforming legal into a function that creates incremental value. Meer

120,99

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Gerrit Posselt

Towards Energy Transparent Factories

gebondenEngels9783319208688 12-8-2015

This monograph provides a methodological approach for establishing demand-oriented levels of energy transparency of factories. The author presents a systematic indication of energy drivers and cost factors, taking into account the interdependencies between facility and production domains. Meer

120,99

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Patent Intermediaries

gebondenEngels9783031103094 1-11-2022

Intellectual property rights are a key element in today's knowledge economy. Specifically, the use of patents as transactional elements has become widespread. Meer

183,99

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Patent Intermediaries

paperbackEngels9783031103124 1-11-2023

Intellectual property rights are a key element in today's knowledge economy. Specifically, the use of patents as transactional elements has become widespread. Meer

183,99

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Maximilian Stieler

Creating Marketing Magic and Innovative Future Marketing Trends

gebondenEngels9783319455952 14-6-2017

This volume includes the full proceedings from the 2016 Academy of Marketing Science (AMS) Annual Conference held in Orlando, Florida, entitled Creating Marketing Magic and Innovative Future Marketing Trends. Meer

360,99

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Stephanie Hintze

Value Chain Marketing

gebondenEngels9783319113753 14-1-2015

Value Chain Marketing (VCM) is a promising strategy to overcome immediate customers’ innovation resistance. By pursuing VCM, material suppliers enlarge their target group beyond their immediate customers and address their downstream customers as well. Meer

60,99

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Automatisierte Industrieprozesse

paperbackDuits9783211835609 28-9-2000

Die ganzheitliche Behandlung von komplexen industriellen Prozessen in der Produkt- und Prozessentwicklung und bei der Herstellung von Sachgütern und/oder Dienstleistungen ist das zentrale Thema des Buches. Meer

43,60

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Marta Peris-Ortiz

Multiple Helix Ecosystems for Sustainable Competitiveness

gebondenEngels9783319296753 3-6-2016

This book discusses the main issues, challenges, opportunities, and trends involving the interactions between academia, industry, government and society. Meer

120,99

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Patricia Rossi

Marketing at the Confluence between Entertainment and Analytics

gebondenEngels9783319473307 24-5-2017

This volume presents the full proceedings of the 2016 Academy of Marketing Science (AMS) World Marketing Congress held in Paris, France. It contains current research in marketing from academics, scholars, and practitioners from around the world. Meer

360,99

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The MERge Model for Business Development

paperbackEngels9783319302249 9-5-2016

This Brief presents a new model for business development—MERge—to be implemented in practitioners’ professional development in general and in the context of STEM (Science, Technology, Engineering and Mathematics) initiatives, particularly, in industry, educational institutions and public sector organizations. Meer

60,99

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Marco Tavanti

Developing Sustainability in Organizations

gebondenEngels9783031369063 2-7-2023

This book explores the historical, foundational, and applied elements of sustainability theory and practice as relevant to the leadership, management, and innovation of organizations, companies and enterprises. Meer

183,99

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M. S. S. El Namaki

Neo Strategic Management

gebondenEngels9783031372070 1-9-2023

Artificial intelligence has driven strategic management and strategic thinking into new directions and uncharted waters. Many of our previous concepts and theories have run out of steam and they have failed at accommodating and reflecting the realities of new technologies, particularly artificial intelligence. Meer

171,79

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Competence Management and Competitive Product Development

gebondenEngels9783319750842 15-3-2018

This monograph provides theoretical and practical perspectives on competency management as a key resource for producing competitive products. The authors develop and substantiate a law of dependence between competencies and emergence of new markets, and describe the practical aspects of developing competencies in high-tech companies. Meer

180,99

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Practicing Servant Leadership

gebondenEngels9783319756431 16-7-2018

Building on the original writings of Robert K. Greenleaf, this edited collection provides new insights into servant leadership theory and broadens the conceptual framework with a developmental perspective on modern organisations. Meer

196,19

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Managing Risk in Nanotechnology

gebondenEngels9783319323909 22-6-2016

This book aims to address how nanotechnology risks are being addressed by scientists, particularly in the areas of human health and the environment and how these risks can be measured in financial terms for insurers and regulators. Meer

120,99

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Management of the Fuzzy Front End of Innovation

gebondenEngels9783319010557 21-10-2013

This book shows the patterns of the fuzzy front end of innovation and how it can be managed successfully. Topics in this book cover traditional instruments and processes such as technology monitoring, market-oriented research management, lead-user developments, but also modern approaches such as frontloading, user community-driven innovation, crowdsourcing, anthropological expeditions, technological listening posts in global R&D settings, cross-industry innovation processes, open innovation, and IP cycle management. Meer

96,99

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BPM - Driving Innovation in a Digital World

gebondenEngels9783319144290 20-3-2015

This book shows how business process management (BPM), as a management discipline at the intersection of IT and Business, can help organizations to master digital innovations and transformations. Meer

60,99

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Malte Schönemann

Multiscale Simulation Approach for Battery Production Systems

gebondenEngels9783319493664 13-1-2017

Addressing the challenge of improving battery quality while reducing high costs and environmental impacts of the production, this book presents a multiscale simulation approach for battery production systems along with a software environment and an application procedure. Meer

120,99

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Sustainable Smart Cities

paperbackEngels9783319822112 27-6-2018

This volume provides the most current research on smart cities. Specifically, it focuses on the economic development and sustainability of smart cities and examines how to transform older industrial cities into sustainable smart cities. Meer

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Policies and Programs for Sustainable Energy Innovations

paperbackEngels9783319345024 13-10-2016

This volume features research and case studies across a variety of industries to showcase technological innovations and policy initiatives designed to promote renewable energy and sustainable economic development. Meer

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