Internet en social media

Vergroot je online zichtbaarheid en leer hoe je digitale kanalen strategisch inzet met boeken over internetmarketing, social media en online gedrag. Of je nu werkt aan personal branding, contentstrategie of conversieoptimalisatie – hier begint jouw digitale voorsprong.

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Web Marketing That Works

paperbackEngels9780730309277 9-5-2014

Practical tips on using the web to boost your business, no matter what business you′re in Everyone in business knows they need to embrace the web, but not everyone knows how to do it or where to start. Meer

22,57

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Susanne Bodker

ECSCW ’99

paperbackEngels9780792359487 25-8-1999

120,99

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Strategies for E–Business Success

paperbackEngels9780787958480 14-12-2001

From the Sloan Management Review comes a remarkable collection of articles written by highly regarded experts in the field of e–business. This second book in the MIT SMR series is aimed at those seeking to integrate e–business into their enterprises as a way of maintaining –– or establishing –– competitive advantage. Meer

21,86

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Web Work

gebondenEngels9780792364603 31-8-2000

This book brings together three great motifs of the network society: the seeking and using of information by individuals and groups; the creation and application of knowledge in organizations; and the fundamental transformation of these activities as they are enacted on the Internet and the World Wide Web. Meer

120,99

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D Banks

Customer.Community: Unleashing the Power of Your Customer Base

gebondenEngels9780787956219 26-3-2002

The Internet is the world′s largest marketplace and provides businesses with the ability to interact with their market in a much more direct and tailored way than ever before. Meer

30,21

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RI Freedman

The eConsultant – Guiding Clients to Net Success

paperbackEngels9780787956295 3-9-2001

The eConsultant––written by bestselling author of the foundation text in IT consulting, The IT Consultant––is a hands–on guide for enhancing your consulting skills and helping your clients create successful strategies for the Network Economy. Meer

38,56

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DS Pottruck

Clicks and Mortar – Passion–Driven Growth in an Internet Driven World

paperbackEngels9780787956882 20-4-2001

In a world where companies are rushing to add an "e–" to everything they do––e–commerce, e–tailing––the real key to success still lies off–line. Meer

33,-

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C Rule

Online Dispute Resolution for Business: B2B, E–Com E–Commerce, Consumer, Employment, Insurance & Other Commercial Conflicts

gebondenEngels9780787957315 18-10-2002

In this original and highly useful resource, Colin Rule a pioneer in the field of online dispute resolution (ODR) shows how ODR can be used to resolve conflicts which inevitably arise both online and offline in business and commerce. Meer

41,35

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Optimal Database Marketing

GebondenEngels9780761923572 10-5-2002

Looks at the long-term impact of database marketing techniques on the organization, customers, prospective customers, and society. Appropriate for advanced undergraduate and graduate courses, this book moves from general concepts and examples of marketing databases to more specific data analysis techniques used to enhance the marketing process. Meer

290,49

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P Waddy

Shopify For Dummies

paperbackEngels9780730394457 15-9-2022

29,53

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P Waddy

Selling Online For Dummies

paperbackEngels9780730394525 9-3-2023

30,21

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Shauna Wright

Don′t Get Burned on eBay

paperbackEngels9780596101787 28-3-2006

19,79

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M Golden

Social Media Strategies for Professionals and Their Firms – The Guide to Establishing Credibility and Accelerating Relationships

gebondenEngels9780470633106 30-12-2010

Expert advice on growing your professional service firm or individual practice through social media Showing professionals and their marketers how to accomplish familiar marketing tactics in newer, ways, Social Media for Professionals and Their Firms takes you step by step in putting social media to work for your professional practice. Meer

49,70

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D Lindahl

The Six–Figure Second Income – How To Start and Grow A Successful Online Business Without Quitting Your Day Job

gebondenEngels9780470633953 21-9-2010

Proven methods for building an online income stream You don′t have to quit your current job, or already have piles of money, or be 24 years old, or riding a booming economy, in order to start a successful online business. Meer

30,23

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Amy Joyner

The eBay Billionaires′ Club

gebondenEngels9780470055748 18-5-2007

"IN The eBay Billionaires′ Club, you will read thestories of twelve professional eBay merchants whorecognized a great business opportunity on the Internetand pursued it–some at great personal financial risk. Meer

23,25

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J Wind

Digital Marketing – Global Strategies from the World′s Leading Experts

paperbackEngels9780471361220 7-2-2001

The first in a series of books from Wharton′s prestigious SEI Center, managed by Professor Jerry Wind, this reference focuses on marketing strategies, methods, and cases used specifically for e–commerce businesses operating globally. Meer

53,87

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Maria Fasli

Agent Technology for E–Commerce

paperbackEngels9780470030301 19-1-2007

Agents are computational systems that are capable of autonomous, reactive and proactive behaviour, and are also able to interact with each other. The application of agents in e–Commerce is one of the fastest–growing and most exciting areas of computer science. Meer

80,26

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Statistical Methods in e–Commerce Research

gebondenEngels9780470120125 17-10-2008

This groundbreaking book introduces the application of statistical methodologies to e–Commerce data With the expanding presence of technology in today′s economic market, the use of the Internet for buying, selling, and investing is growing more popular and public in nature. Meer

169,33

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Eric Groves

The Constant Contact Guide to Email Marketing

gebondenEngels9780470503416 16-10-2009

The leading email marketing firm shows you how to create high–impact, low–cost campaigns Email marketing is an incredibly cost–effective way to establish and build relationships that drive business success. Meer

27,43

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T Mceachern

Re–Wiring Business – Uniting Management & the Web

gebondenEngels9780471175568 24-11-1997

33,-

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